Strategic Marketing

Translating concepts and technical features into compelling market value and emotional drivers.

Storytelling

Building strategic narratives through data storytelling and visual thinking to communicate market value.

Equipping commercial teams with high-impact assets, playbooks, and defense decks.

Defining market perception, brand voice, and competitive differentiation.

Driving relationship value and Net Revenue Retention.

Civic Data
We transformed digital assets into a real-time information hub during the elections, integrating live vote-counting data directly into the display.
Real Time Sport
For the Copa del Rey final, we engineered a four-stage data strategy using real-time API triggers across the city.
Urban Intel
AI-rendered crowd-density metrics dynamically communicated isolation rates across the city during the pandemic.
Mobility
Live travel-time data made festival media contextually relevant to the location of each screen.
API Integration
A startup API fed real-time car availability and ETA directly into screens, proving service density in public space.
Agile CMS
A custom CMS enabled broadcasters to update creative assets instantly in response to Olympic results.
Contextuals
Donation appeals were programmatically triggered only when local temperatures fell below a defined threshold.
IRL Experience
A massive synchronized New Year countdown connected emotion, memory and branding through real-time media.